On this episode of "Making Elephants Fly," Terry sits down with New York Times best-selling author, innovator, speaker, and sought-after thought leader, Seth Godin. Seth is the author of 18 books that have been bestsellers around the world and have been translated into more than 35 languages. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. You might be familiar with his books Linchpin, Tribes, The Dip, and Purple Cow. Seth is also the founder of the altMBA a fresh new innovative approach to learning and his blog (which you can find by typing "seth" into Google) is one of the most popular in the world. He was recently inducted into the Direct Marketing Hall of Fame, one of three chosen for this honor in 2013. His newest book, What To Do When It's Your Turn, is already a bestseller. Join Terry as he talks with Seth about what happens when we show up, fail, and create our best work.